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Audi Gandakan Penjualan di IIMS 2011

1 Agu, 2011

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Juandry9

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Audi Gandakan Penjualan di IIMS 2011

Aug 1st 2011, 12:35

TEMPO Interaktif, Jakarta - PT Garuda Mataram Motor (GMM), pemegang merek Audi di Indonesia, berhasil menggandakan penjualannya pada gelaran The 19th Indonesia International Motor Show (IIMS) 2011. Selama 10 hari pelaksanaan, 22-31 Juli, Audi berhasil mencatat total penjualan sebanyak 43 unit.

"Angka ini hampir dua kali lipat dibandingkan IIMS tahun 2010 lalu," kata Marketing Communication Manager PT Garuda Mataram Motor Wanny Bhakti saat dihubungi Senin, 1 Agustus 2011. Wanny mengatakan tahun lalu, pihaknya mencatat penjualan 29 unit.

Sedan-sedan Audi masih menjadi primadona penjualan. Penyumbang terbanyak diberikan sedan Audi A6. Mobil yang diperkenalkan saat pembukaan IIMS 2011 tersebut berhasil terjual 21 unit.

Audi menawarkan Audi A6 paling gres itu dalam dua tipe untuk pasar Indonesia, yaitu A6 bermesin 2.8 FSI dengan tenaga 204 daya kuda (dk) dan A6 3.0 liter TFSI Quattro bertenaga 300 dk. Tipe pertama menggunakan peranti transmisi manual dengan continously variable multitronic enam tingkat kecepatan. Sementara untuk tipe kedua, menggunakan transmisi otomatis lima tingkat kecepatan dengan S Tronic Quattro.

PT GMM membanderol tipe pertama Rp 790 juta dan Rp 1,070 miliar untuk tipe kedua. Harga tersebut bersifat off the road untuk wilayah Jakarta.

Selanjutnya terdapat Audi A4 sebanyak 13 unit dan Audi A8 yang terjual 5 unit. Sedangkan duo Sport Utility Vehicle (SUV) Audi Q5 dan Q7 mampu terjual 3 dan 1 unit.

"Kami merasa bahwa kepercayaan konsumen terhadap brand dan produk kami semakin meningkat. Kami bangga dengan perkembangan yang dicapai ini karena hal tersebut merupakan bukti kerja keras dalam menjaga komitmen terhadap kepuasan konsumen," tutup Wanny.

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